The very first set of designs I came up with was funded by my friends - Adekunle Olopade (Founder/Creative Director Adirenation )
By Kemi Mobuse - Friday, February 23, 2018
The love we had for fine art in secondary school was second to none, because that was usually the best chance and opportunity to
showcase your artistic side. You can therefore
imagine the joy and thrill that coursed through our young bodies when we were
told, we will be learning how to make Adire fabrics (Adire in Yoruba
means tie and dye).
Meeen!!! Any chance for me, to get my hands dirty...I’ll
have gladly jump at…being a good girl don tire me jare. I barely ate on the
D-day and I was the first one to get to the class. The teacher took us through
the step by step process of how to turn a plain white cloth to the patterned
adire one we see daily, it was an awesome experience and there and then, I was
determined to become an Adire maker….YIMU! it was the same way, I wanted to become
a doctor, yet, I will faint at the MERE sight of blood, a Nurse…yet I can
barely stand still to take an Injection, infact, I still scream and dance
around like someone who just got bitten by a rabid dog (I will deny this
anywhere sha oh!)
Today, this beautiful work of art that comes in diverse
forms has found its way back into the market and promises to stay for a long
while. With the intricate details, artistic nature and cultural background of
the fabric, the love affair between art and fashion continues to burn.
Adirenation one of
the promising made in Nigeria brand is one of the main pioneers in this aspect,
the brand shows us how versatile the made in Nigeria fabric can be, from crop top, to jumpsuit, flare
gowns, pant suits…the uses are many and cut across all ages and countries.
KMB couldn’t resist poking their nose into this and we
scored a sweet goal, when we got the creative brain behind the brand to the
table…check out excerpts of his interview below and kindly drop a comment.